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Willem van der Merwe
Co-Founder
Willem began his career with a foundation in law before moving into business and communication. He led two advertising agencies through significant digital change and spent years as a digital publisher before moving into the international development sector, working on programmes across South East Asia and Sub-Saharan Africa.
At Lawyerly, he brings a marketer's instinct for clarity and a strategist's eye for how organisations grow. His training spans AI business strategy at MIT alongside formal studies in law and marketing, which means he thinks carefully about how legal services need to evolve to meet the real needs of modern businesses.
Qualifications
BA Law; AI Business Strategy (MIT); Nomadic Marketing (UCT)
Willem van der Merwe
Co-Founder
Lawyerly works alongside the businesses we look after, not simply for them. We are here when something comes up, we care how each business grows, and we are grateful when a client trusts us enough to send another business our way.
So if you know an owner who would value what we do, and they are happy to hear from us, introduce us. We will look after them as we look after you, and when they join there is a free month in it for each of you, to say thank you.
