The startup legal playbook
The legal steps founders should take when launching and growing a startup, in the order they usually matter, written for people who have a product to build.
What's inside
- The documents to put in place before you trade
- Getting the company to own its IP
- Preparing for SEIS, EIS and a first round
- Hiring, contracts and data protection as you grow
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Willem van der Merwe
Co-Founder
Willem van der Merwe
Co-Founder
Willem began his career with a foundation in law before moving into business and communication. He led two advertising agencies through significant digital change and spent years as a digital publisher before moving into the international development sector, working on programmes across South East Asia and Sub-Saharan Africa.
At Lawyerly, he brings a marketer's instinct for clarity and a strategist's eye for how organisations grow. His training spans AI business strategy at MIT alongside formal studies in law and marketing, which means he thinks carefully about how legal services need to evolve to meet the real needs of modern businesses.
Qualifications
BA Law; AI Business Strategy (MIT); Nomadic Marketing (UCT)